Z104.3 (WZFT-FM)

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Z104.3, operating under the call letters WZFT-FM, is a major commercial Top 40/Contemporary Hit Radio (CHR) station serving the Baltimore, Maryland metropolitan area. Owned and operated by media giant iHeartMedia, the station broadcasts at 104.3 MHz on the FM dial. WZFT maintains studio facilities at The Rotunda shopping center in Baltimore's Roland Park/Hampden neighborhood, with its main transmitter located atop Television Hill in the Woodberry district. The station has been a central fixture in the local commercial radio market for decades, undergoing several notable format iterations—including adult contemporary and modern rock (formerly as WBFF, WQSR, and B104)—before adopting its current successful hit-music presentation under the Z104.3 branding. The station's programming schedule focuses on high-energy, current-driven pop, dance crossover, hip-hop, and modern R&B hits. Serving as Baltimore's flagship destination for Top 40 tracks, Z104.3 features leading global artists such as Sabrina Carpenter, Harry Styles, Billie Eilish, Bruno Mars, Taylor Swift, and The Weeknd. The weekday lineup is anchored by popular morning programming, including 'The Fred Show', alongside engaging local air personalities like Elizabethany and Mike Klein. In addition to regular hit rotation, the station presents promotional events, concert flyaways, and syndicated countdowns catered directly to Baltimore's vibrant young demographic. Beyond its primary 104.3 FM analog transmission, WZFT broadcasts digitally via HD Radio and streams globally across the iHeartRadio platform, web browsers, and mobile devices. As a core constituent of iHeartMedia's Baltimore cluster (co-located alongside sister stations like 93.1 WPOC, 102.7 Jack FM, and Heaven 600), Z104.3 maintains a prominent presence across local community events, national concert partnerships, and interactive social media channels.

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