Mix 96 Northwoods (WNWX)

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Mix 96 Northwoods (WNWX 96.5 FM) is a commercial Hot Adult Contemporary radio station licensed to serve Rhinelander, Wisconsin, and the surrounding Northwoods region. Owned and operated by Heartland Communications Group (through Heartland Comm. License, LLC), the station broadcasts on 96.5 MHz with an effective radiated power of 6,600 watts. It shares studio space with sister stations in Eagle River and Rhinelander while utilizing transmitter facilities located in Starks, Wisconsin. Originally granted its initial construction permit in August 2012 under the call sign WHOH, the station officially rebranded to WNWX in April 2019 to better reflect its identity as Mix 96 Northwoods. The station's programming is engineered for a broad regional audience across Oneida, Vilas, and Lincoln counties. Featuring a upbeat musical mix of top hits spanning from the 1990s to contemporary pop, Mix 96 guarantees a half-hour of commercial-free music every hour. Beyond its music rotation, Mix 96 serves as a local sports authority for the region, airing play-by-play coverage for the Milwaukee Brewers as well as Wisconsin Badgers football and basketball games. The airwaves feature popular syndicated and local air personalities including Scott Connors, Amanda Logan, and Amber Kuhl. Mix 96 Northwoods has built a strong digital presence alongside its terrestrial broadcast, maintaining online streams via web browsers, dedicated mobile applications, and global radio directory platforms. It plays an active role in community engagement throughout Northern Wisconsin, providing local weather, community announcements, and continuous entertainment tailored to residents and seasonal visitors in the vacation country.

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