Loud 98.5

Pennsylvania's Hip Hop Station

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Languages

English

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Country

United States

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Genres

Hip-Hop, Rap, Rhythmic Contemporary +3

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Frequency

98.5 FM / 1240 AM

📖 About

Loud 98.5 is a commercial hip-hop and rhythmic contemporary radio station serving Reading and Berks County, Pennsylvania. The station operates as WRLD 1240 AM with its programming carried on the 98.5 FM signal in Reading. Loud Radio delivers contemporary hip-hop, rap, R&B and rhythmic music programming, along with nationally syndicated and locally hosted shows. Programming includes The Breakfast Club, the Back In The Day Mixtape with DJ H Vidal, The Loud Mix with DJ Grooves, afternoons with Bez Musiq, nights with Vijay, the Bootleg Kev Show, DJ Pup Dawg's Top 30 Countdown, Island Vibes and other hip-hop-focused programming. Loud 98.5 serves Reading, West Reading, Temple, Mount Penn, Wyomissing, Exeter and surrounding communities across Berks County, Pennsylvania. The station is part of the Loud Radio Network operated by Major Keystone LLC.

📋 Details

owner:Major Keystone LLC

network:Loud Radio Network

am signal:1240 AM

call sign:WRLD

fm signal:98.5 FM

programming:Hip-hop, rap, R&B and rhythmic contemporary music with local and syndicated programming

coverage area:Berks County, including Reading, West Reading, Temple, Mount Penn, Wyomissing and Exeter

broadcast type:AM, FM, Online

coverage notes:Loud Radio's official information identifies 98.5 FM as its Reading signal and describes coverage across much of Berks County.

primary market:Reading, Pennsylvania

station format:Rhythmic Contemporary / Hip-Hop

contact details:Business line: 855-450-LOUD (ext. 1). Request line: 855-450-LOUD (ext. 2). General sales and advertising email: hello@loudradiopa.com.

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station history:The Loud brand originated as a hip-hop format associated with WLEV-HD4 and the Reading market. In January 2022, the Loud programming moved to the 98.5 FM signal in Reading alongside 1240 AM, becoming Loud 98.5. The AM station later changed its call sign from WIOV to WRLD in May 2023.

website network:Loud Radio - Pennsylvania's Hip Hop Station

brand positioning:Reading's Hip Hop Station

featured programs:The Breakfast Club,Back In The Day Mixtape with DJ H Vidal,The Loud Mix with DJ Grooves,DJ Pup Dawg's Top 30 Countdown,Island Vibes with DJ Buttaball Ed,Afternoons with Bez Musiq,Nights with Vijay,The Bootleg Kev Show

programming director:Pat "DJ Grooves" Cerullo

general manager sales manager:Andrea Cerullo