93.3 The Ranch

📖 About

93.3 The Ranch (WXRH, 580 AM) is a classic country radio station licensed to Rockwood, Tennessee, and based in Crossville, serving the Cumberland Plateau region. Dedicated to preserving the golden era of traditional country music, the station features an extensive rotation of timeless hits from legendary icons like George Jones, Waylon Jennings, Merle Haggard, and The Bellamy Brothers, alongside 90s country staples. Its format fills an important nostalgic niche for country music enthusiasts who appreciate authentic storytelling, steel guitars, and classic honky-tonk sounds. Owned and operated by 3B Media (3B Tennessee, Inc.), the station broadcasts via its 580 AM terrestrial signal and is simulcast on the 93.3 FM translator W227EB as well as digitally through 105.7 WIHG-HD3. In addition to its continuous music blocks, 93.3 The Ranch serves as a vital community link by providing local news updates, weather forecasts, and regional event programming tailored specifically to listeners across East Tennessee. Accessible locally over the air and globally through multiple digital streaming portals and its official website, 93.3 The Ranch continues to build a loyal listener base. By combining traditional broadcast methods with modern internet streaming streams, the station maintains a robust connection with the Cumberland Plateau community and classic country fans worldwide.

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